Amplify Your ConversationThe web is a noisy place. Amplifying a conversation with your consumers isn't just speaking louder – it's taking advantage of the real-life social network. Social Amp taps meaningful connections on the social graph to reach the Influencers who can most effectively reach your target audience.
We power social media experiences for the biggest brands.
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Traditional advertising only measured impressions. What are the demographics of your audience? We measure engagement with social media: How are users interacting with each other? When do they come back? Why are new users inviting their friends? Who accepts or rejects?
Spur conversation with Influencer's Offline-Real world friends. We tap the social graph to measure each user's potential impact on their community by determining their Influence Marketing (IM) score. We can use those scores to identify the key influencers for your target audience so that you can spend less to reach the people that matter most.
We capture demographic as well as deep behavioral (TV Shows, Movies, Music, Books) consumer trends and interests on your key influencers and customers-- all generated as comprehensive market reports for your company.
Large and well-established social networking sites are on the list when companies look for customer interaction. They might identify "influencers" -- people whose opinion on particular subjects or products carries substantial weight with others. Then, they might provide specialized information to those influencers or perhaps even supply them with products and advance notice of releases or new items..
